\u00adBy now, most authors have heard of some of the most popular marketing methods, especially those outlined in John Kremer\u2019s \u201c1001 Ways to Market Your Book.\u201d What they may be less familiar with, however, are the newest methods that require a bit more technical savvy. Those include:<\/p>\n
1.\u00a0e-Book Version:<\/strong><\/p>\n As writers, we have a natural affinity for the beloved hard-back book.\u00a0 We love to see words on paper and appreciate the instinctive turning of the pages of a book; however, in today\u2019s tech-entrenched world, we must embrace and utilize the e-Book.\u00a0 Creating an e-book version enables writers to market publications to a larger audience.\u00a0 What is fantastic about the e-Book is that it can be downloaded instantly on iPads, iPods, Tablets, phones, Kindles, Nooks, and even the home computer! The 21st<\/sup> Century author cannot afford not to create an e-book version.<\/p>\n 2. Book Trailers:<\/strong><\/p>\n A book trailer is one of the newest ways to market books.\u00a0 A book trailer is similar to a movie trailer.\u00a0 It is a video preview of a book using images, which can be anything from a slide show with words and music to an actual mini-movie.\u00a0 The key to a successful book trailer is to stir interest without giving away too much of the book\u2019s content.\u00a0 It\u2019s an effective visual medium for the 21st<\/sup> Century audience who wants and expects visual depictions of most information<\/p>\n 3. Podcasts:<\/strong><\/p>\n A Podcast is audio broadcasting on the Internet, and it is an impressive and clever way to market your book. Podcasts allow authors to communicate with their audience through interviews, talk shows, and book readings.\u00a0 Authors are able to connect with their readers in a more personal way, thus generating more positive publicity\u2014in turn resulting in more book sales.<\/p>\n 4. Blogging:<\/strong><\/p>\n Writers who want to stay connected with their readers may want to launch a blog, which is a personal journal published on online. Companies like blogspot offer free blogs, so you would not have to pay for a URL or hosting. Finding time to write blog posts may present a challenge, so video blogging is a great option to cut down on time while reaping the same benefits. In addition to using a blog as a personal marketing tool, you should consider getting new books and manuscripts reviewed by bloggers with large followings.<\/p>\n 5.\u00a0Webinars:<\/strong><\/p>\n A webinar is a seminar or presentation offered on the Web.\u00a0 Like Podcasts and book trailers, webinars offer an innovative way to promote yourself and your book.\u00a0 Authors can create webinars on a plethora of topics\u2014from writing advice to managing a book business.\u00a0 Any subject matter that lends credibility and expertise to an author\u2019s image will stimulate interest and create a following.\u00a0 It is a way for authors to do a service for their readers. \u00a0Your readers will thank you.<\/p>\n It\u2019s time to take the dusty books off the shelves. Authors, don\u2019t be afraid to embrace the 21st<\/sup> century with these five different marketing tips, you can propel your book in the right direction. And there is good news for writers who are still intimidated by the weight of marketing their own book: they don\u2019t have to do it alone. Book Writing Pros<\/strong><\/a> offers affordable packages for authors who want to use any or all of these methods to promote their work.<\/p>\n","protected":false},"excerpt":{"rendered":" By now, most authors have heard of some of the most popular marketing methods, especially those outlined in John Kremer<\/p>\n","protected":false},"author":4,"featured_media":109,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-learn-more-about-marketing-your-product-or-services"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t